Getting Started with the New Wibiya: Rules & Actions

I have been a big fan of Wibiya for quite some time. We first covered it here a couple of years ago as one of the must-see WordPress toolbars. Wibiya has gone through a lot of changes since then. It now gives you more tools to target your audience. The design is more polished too (even though the speed issues still persist). You can now use Wibiya to serve the right content to the right audience on your site.

Wibiya allows you to target your visitors based on time of the day, geographic location, language, and the device they are using to visit your site. You can also choose custom rules for specific pages. Users have the option to enable multiple rules for their sites. They should keep their target audiences mutually exclusive for the best results though.

Webmasters have multiple actions to choose from. You can add social media buttons, featured links, Twitter/Facebook, search, translation, and shortcuts to your site’s footer. I personally have had the most success with “Recommended Content” and “Social Share” options. Keep in mind that you can target specific groups of visitors with multiple actions.

Wibiya could potentially drive more traffic to your site or keep people stay on your site for longer. You do want to measure how fast it runs on your site. You will still need great content to have any chance of getting a lot of traffic with the help of Wibiya.